Andhras thought that once Telanganas realize that KCR is just a small time actor, they would stop listening to him and stop following him. And Telangana Movement would just vanish into thin air. So they just concentrated on proving to Telangana people that KCR is nothing but a sidekick.
When Telangana erupted suddenly in violent agitations of 1969, Indira Gandhi swooped down with armies and police to simply quell the agitations with brute force. Andhras were quite happy with what Indira Gandhi did, and they thought they could just go back to doing what they were doing, which is filling up Telangana job posts with Andhra people in large numbers flouting every rule.
This upset Andhras a lot. They were celebrating after 1969 agitation was crushed. The party just got started. Andhras living in Telangana were calling their sons, daughters, nieces, nephews, uncles and aunts to come to Telangana to take up the jobs that were opening up in Telangana. Many Andhras back home bought tickets to send their kith and kin to Telangana to grab the jobs and buy cheap lands. Now, that party has to stop? ‘What’s the use of having an internal colony if it cannot be colonized’, they asked.
It is very important for Andhras to believe that this whole problem is the creation of only one man, KCR, because if they somehow focus their energies and eliminate him from the scene before end of the movie, they don’t have to deal with the word ‘Telangana’ anymore. Even during the height of Telangana agitations of 2010, many Seemandhra MPs in their speeches did not use the word Telangana, and instead referred to Telanganas as ‘the people of that region’. The word Telangana became Lord Voldemort. It has to be constantly referred to as 'You-Know-Who,' or the one ‘That-Must-Not-Be-Named’.